Social Media in Agriculture
SocialMedia in Agriculture is an innovative project that will explore the use of social media (You Tube, Vimeo, Facebook, Twitter, RSS, etc.) as an extension tool. The project is part of an ongoing commitment of the Ag Excellence Alliance to supporting grower groups across the state and is funded by Australian Government’s Caring for Our Country.
Through this project, short videos will be produced and loaded onto social media Internet sites to assist with delivery of agricultural extension around soil condition and landscape scale conservation in South Australia. The project will share information on new and innovative farm practices.
Ag Ex anticipates that there will be many uses for the video clips including:
- presentations at field days, conferences and other events,
- providing instruction and demonstrations of new and innovative practices in the paddock through i-phone access via Vimeo and YouTube
- use in training activities and promotion of project achievements on the Internet for wide spread access.
The project is targeting the 15 farming systems groups that have an association with the Ag Excellence Alliance and its network partners including advisers, agri-business, relevant state and Australian government agencies and the state’s eight natural resource management organisations.
Social Media in Agriculture aims to build the skills of groups and individuals in the use of social media. In particular, the project will support the production of short videos that will be loaded onto social media Internet sites to assist with delivery of agricultural extension around soil condition and landscape scale conservation in South Australia. 40 high quality videos will be produced.
Grower group members and advisors will also have the opportunity to participate in training in the use of social media and making videos, to allow to them to be at the leading edge of these technologies in the future.
Social Media in Agriculture News
The Social Media in Agriculture produces a bi monthly news letter that is distributed via Mail Chimp to subscribers on the Ag Ex web site.
The Social Media in Agriculture project is producing videos with grower groups around the state that feature sustainable agriculture stories from farmers, project coordinators, extension workers and researchers. To view the videos go to the Media Library on this web site.
Video Fact Sheets
A range of fact sheets have been produced to guide you through the series of topics and themes that have been covered in the videos that have been produced as part of the Social Media in Agriculture project. Click on the links below to explore the range of topics and themes that have been covered:
Registering to produce a video
If your group has an sustainable agriculture innovation or practice that you want to share on line, the Social Media in Agriculture project can assist you to produce a short video that will be posted on the Ag Ex web site and You Tube. Just complete the attached form and return to firstname.lastname@example.org
The Social Media in Agriculture project provides training for all those involved with farming groups in the use of social media platforms and the production of short video clips. What the Events section of this web site to find put when the next training event is taking place in your area.